Merit Beauty: The Clean Beauty Brand that Has Celebrities Buzzing

9 December 2023

Merit Beauty’s minimalist approach to beauty has captivated celebrities from different generations, making it a brand to watch in 2023.

2023 has been a significant year for Merit Beauty, the “modern minimalist” brand that has been making waves in the beauty industry. With the of two new products and a dedicated fan base of celebrities, Merit Beauty has solidified its position as a go-to brand for clean, well-curated essentials. From Gen X icons like Cameron Diaz to Gen Z stars like Hailey Bieber, Merit Beauty has garnered a loyal following across different generations. Let’s delve into what makes this brand so popular among celebrities and beauty enthusiasts alike.

Celebrities Embrace Merit Beauty:

When it comes to Merit Beauty, celebrities can’t seem to get enough. From interviews to “what’s in my bag” reels on social media, A-listers are proudly showcasing their love for the brand’s clean and minimalist approach to beauty. The brand’s products have become a staple in many celebrities’ routines, with Merit Beauty often spotted in the backgrounds of their photos.

From Gen X to Gen Z, Merit Beauty has managed to capture the attention of celebrities from different generations. Stars like Hailey Bieber, Whitney Port, and Cameron Diaz have all expressed their admiration for the brand’s creamy and vitamin E-infused Flush Balm Cheek Color. Bethenny Frankel, Mandy Moore, Hilary Duff, and Sofia Richie Grainge are among the many celebrities who swear by Merit Beauty’s Shade Slick Tinted Lip Oil. Sarah Jessica Parker even donned a range of Merit products for the premiere of “And Just Like That…” season 2, showcasing the brand’s versatility and appeal.

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A Hush-Hush Sale:

For those eager to try out Merit Beauty’s highly acclaimed products, now is the perfect time. The brand is currently offering a low-key sale on their well-edited beauty sets, providing an excellent opportunity to indulge in their clean beauty essentials. The Glow Set, which includes Shade Slick, Flush Balm Cheek Color, Day Glow Highlighting Balm, and Signature Lip Lightweight Lipstick, is now available for $96 (originally $112). The Five Minute Morning set, covering brows, lashes, complexion, and cheeks, is currently $30 off at $176 (originally $206). And for those who can’t decide, The Full Collection offers every Merit product at a discounted price of $300 (originally $344).

With the holiday season just around the corner, Merit Beauty ensures timely delivery for all orders placed by December 11, guaranteeing arrival by December 24. Free shipping is available on orders over $40, and if customers aren’t satisfied, returns are also free.


Merit Beauty has emerged as a force to be reckoned with in the beauty industry, captivating celebrities and beauty enthusiasts alike with its clean and minimalist approach to beauty. The brand’s ability to appeal to celebrities across different generations speaks to its universal appeal and quality products. As Merit Beauty continues to expand its product line and gain recognition, it is undoubtedly a brand to watch in 2023 and beyond.

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