Fenty Beauty We’re Even Hydrating Longwear Concealer: A Game-Changer in the World of Concealers

24 January 2024

Rihanna’s Fenty Beauty introduces a revolutionary concealer that offers more than just coverage

Rihanna’s Fenty Beauty has once again shaken up the beauty industry with the launch of their latest product, the We’re Even Hydrating Longwear Concealer. This innovative concealer promises to do more than just cover imperfections; it offers a range of benefits that cater to the needs of all skin types. With its medium coverage, hydrating formula, and extensive shade range, Fenty Beauty is once again proving its commitment to inclusivity and quality.

1: Unveiling the Concealer’s Unique Features

The We’re Even Hydrating Longwear Concealer boasts a multitude of features that set it apart from other concealers on the market. Founder Rihanna emphasizes the importance of a multi-functional product, stating that “Why settle for one thing when your concealer can do it all for you?” This concealer delivers on that promise, offering a natural-finish coverage that lasts all day.

2: Medium Coverage with Buildable Options

The coverage of the We’re Even concealer is described as medium, providing just the right amount of coverage to camouflage dark circles and hide redness. However, for those who desire a fuller coverage, the formula is buildable, allowing for an additional layer to achieve a flawless finish. This versatility makes it suitable for various skin concerns and preferences.

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3: Hydration Benefits for Dry Skin

What truly sets the We’re Even concealer apart is its incorporation of skin-care ingredients that provide hydration benefits. Ingredients like sodium hyaluronate and prickly pear cactus extract work together to hydrate the skin, leaving it plump and nourished. This makes the concealer an excellent choice for individuals with dry skin, as it addresses both coverage and hydration needs.

4: Extensive Shade Range for Inclusivity

In true Fenty Beauty fashion, the We’re Even concealer is available in an impressive 50 shades. This commitment to inclusivity ensures that individuals of all skin tones can find their perfect match. By offering such a wide range of shades, Fenty Beauty continues to challenge the beauty industry’s lack of diversity and sets a new standard for inclusivity.

5: The Price and Accessibility

The We’re Even Hydrating Longwear Concealer is priced at $30, making it an affordable option for those seeking a high-quality concealer with added skincare benefits. It is available for purchase on the Fenty Beauty website, as well as at select retailers worldwide. The accessibility of this product ensures that beauty enthusiasts from all corners of the globe can experience the transformative power of Fenty Beauty.


With the launch of the We’re Even Hydrating Longwear Concealer, Rihanna’s Fenty Beauty once again raises the bar in the world of cosmetics. This multi-functional concealer not only provides coverage but also hydrates, depuffs, and brightens the skin. Its medium coverage, buildable formula, and extensive shade range cater to diverse needs and preferences. By incorporating skin-care ingredients and offering an affordable price point, Fenty Beauty continues to redefine the standards of beauty inclusivity. The We’re Even concealer is a game-changer, revolutionizing the way we approach concealer and setting a new benchmark for the industry as a whole.

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